Digital marketing encompasses all marketing efforts that use an electronic device or the internet.
With the number of people accessing Internet today, there is still a considerate amount of people increasing who join online world every day.
Marketing is all about connecting with your audience in the right place and at the right time.
Digital marketing is any form if marketing that exists online.
Digital marketers are in charge of driving brand awareness and lead generation through all the digital channels both free and paid. The channels include social media, the company's own website, search engine rankings, email, display advertising and the company's blog.
Whatever your company sells; it's on a small scale or a large-scale digital marketing can work for you. Only the strategy involved differs for different kind of business. Why is digital marketing important?
1- Digital marketing provides small & medium businesses the chance to …